How To Make and Start Your B2B Podcast
Podcasts can work really well for B2B brands, as they’re often targeting smaller audiences interested in more niche subject matter and listenership continues to grow tremendously every year.
B2B podcasts are in almost every sector, from finance through to construction – if you’re a marketeer, chances are that at some point in the last six months you have considered starting a podcast or listened to one.
B2B brands are using podcasts as a tool to increase brand awareness, show off their human side and, most important of all, drive new business.
In this session, you will get a list of ways in which you can make your podcast one that people will want to listen to.